COGTA

Services Offered

Media-Buying-Media-Planning
Media Buying &
Media Planning
Social-Media-Strategy
Social Media
Strategy
Digital-Media-Strategy-ico
Digital Media
Strategy
Creative-Design-ico
Creative Design
Campaign-Management-ico
Campaign
Management
Community-Management
Community Management
across various channels

STRATEGIC APPROACH

This campaign was aimed and informing South Africans about the pandemic COVID-19. It was mainly focused on driving targeted audiences to the site where they would read more about COVID-19 precautions and prevention measures. To achieve this, online channels with rich behavioral data were utilized to help identify the audience interests and promote citizen advocacy.